Fundraising Tip of the Week #10: How to Get Your Story in the Mediaposted on 03/15/2009 by Ethan Austin
One good way to boost your fundraising totals is to get your story into the press.
Prepare a short email with background information on why you are fundraising and make sure to include the link to your GiveForward personal fundraising page, as well as your contact information.
Once you’ve prepared the email, call up your local newspaper, radio or TV station and tell them you are fundraising for a good cause and that you would appreciate if they could help you out.
Usually, this is all it takes. If you ask nicely, most local newspapers will do a story on your fundraising efforts.
If you don’t see your story published after a week, you should call back seven days later to follow up.
Just so you know, getting your story published in your local paper or getting it aired on the radio won’t typically lead to tons of donations coming in from random strangers. However, it does serve as an EXCELLENT reason to email your friends and family with “exciting news” and ask them to continue donating to your efforts.
If you need help with getting your story in print, call us up or send an email to firstname.lastname@example.org and we’ll be happy to help you out.