
Brad Ludden, Founder of First Descents
Last weekend I had a chance to meet Brad Ludden at the OMG Cancer Summit in New York. Brad literally might have the best job in the world. Commonly known as one of the best professional kayakers in the world, Brad has traveled to over 40 countries as Nike’s first sponsored kayak athlete and can be seen gracing the cover of magazines such as Outside, Men’s Health and Men’s Journal.
But that’s not all he does. In 2000, at the age 18, Brad founded the non-profit foundation, First Descents in order to provide those affected by cancer the chance to utilize whitewater kayaking and other outdoor adventures in order to play a key role in their overall recovery process.
Since so many in the GiveForward community are raising money for young adults with cancer, I thought I’d take the opportunity to share this great resource with you all. If you know of a young adult cancer survivor (age 18-39) please let them know about First Descents. (PS this amazing program is FREE!!)
I interviewed Brad for Nike’s Play City Blog where you can read the original interview in its entirety. Here are some excerpts…
What is a first descent?
As an athlete, a first descent is the first time someone successfully completes a section of a river. There’s a heightened level of exploration, risk and challenge involved so the reward for completing it is even greater. Between kayakers there is a level of mutual respect when you complete one, and after you’ve done one, you’re a changed person.
So how does this work? What class rapids are these when you’re doing a first descent?
[laughs] They’re the don’t screw up class. When you’re doing a first descent the classes become kind of irrelevant. I suppose the rapids could be classified as class Vs and VIs but since it’s the first time anyone has ever run these rapids, it takes it up another level where the slightest mistake can be fatal. You don’t have the option to screw up.

Brad taking on some class “don’t screw up class” rapids.
Can you tell us a little bit more about what inspired you to start First Descents?
My aunt was diagnosed with cancer when I was a teenager. It was the first time that cancer had intruded on any of our lives and it was devastating. I wanted to do something to help so I started teaching people with cancer how to kayak, it was all I knew to give. In the beginning I saw that it was doing something to help but wasn’t sure what that was. What I WAS sure of was that it was doing a lot to help me. It was the most rewarding and gratifying thing I had ever done. Then, when I was 18 I realized there wasn’t an adventure program available to people my Aunt’s age with cancer. In fact, there wasn’t really anything available. Thus, I decided to start a program that taught young adults with cancer how to kayak and used that as a form of therapy.
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