New Slogan, Same Mission

posted on 01/07/2010 by

Some of you might have noticed that we recently changed the GiveForward slogan to “Fundraising Made Simple.” from “Changing the Face of Philanthropy.” I thought I would take a minute and tell you why we made the switch.

When we first started GiveForward, we weren’t exactly sure what it would turn into. On one hand, we thought that our site would give young people, who are not typically seen as society’s philanthropists, an easy way to give to the projects they cared about most.

On the other hand, we saw GiveForward being a tool for smaller non-profits to jump into the peer-to-peer fundraising arena where big non-profits like Susan G. Komen, American Cancer Society, and Leukemia and Lymphoma Society were raising billions. We thought that equipping small and medium sized organizations with the same resources as the big guys would also change the face of philanthropy.

But what we found out is that people wanted to use our site to raise money for people they care about. Nearly 75% of our fundraisers now are raising money for a loved one’s medical expenses. Whether they’re raising money for chemotherapy, an organ transplant, or even living expenses while undergoing treatment, the majority of our community is on GiveForward to raise money.

Because of this, we’ve changed up our strategy a bit. Now, we focus all of our efforts on helping our users become the best fundraisers they can be. We have always offered our Fundraising Bootcamp and Fundraising Tip of the Week. Now, we have our Top Ten Fundraising Tips we’ve gleaned from our master fundraisers on the site. We also have 2 fundraising coaches, Erica and Sarah, who are here to help you with any fundraising questions you might have. And, as always, Ethan and I are here to help.

So, in a way, we’re doing what we’ve always done…make fundraising a fun and easy process that brings people together. Now we just have a slogan that reflects that…Fundraising Made Simple.

Our gift to you: New Features on the GiveForward page!

posted on 01/06/2010 by

You asked, we answered. Based on our user feedback, we’ve rolled out some brand new features for your fundraising pages!

New totally awesome feature #1: Automatic E-mail Summary

At the end of your fundraiser, you’ll now receive an e-mail with a summary including your total raised, list of donors, comments, etc. This way you have the information to keep and can share the comments with whomever you were fundraising for!samplesummary

Awesome New Feature #2: Donation E-mail Alerts

Instead of refreshing your fundraising page with anticipation every five minutes, go on with your life! We’ll e-mail you as soon as someone donates to your cause.

Awesome New Feature #3: Archived Fundraisers

Missing your old fundraiser? Wishing you could go back to the good ol’ days and relive it? Fear not, from now on GiveForward will keep up an archived version of your fundraising page! People will NOT be able to donate to it, but you can go back and share it with others, contact your donors, etc.—especially helpful if you accidentally delete that summary e-mail!

We made these changes to GiveForward because YOU asked for them—if there are other features you wish you could see on the site, contact us on our twitter page or our facebook fan page. Hope you love the new features!

Ethan Zohn Talks About Hodgkin’s Lymphoma

posted on 01/05/2010 by

Most reality TV stars have their fifteen minutes of fame and then are never heard from again (unless of course they later appear on the Surreal World).  But Not Ethan Zohn.  In 2002 Ethan took home $1,000,000 for winning Survivor Africa and instead of wasting his money like so many others, he used it to help start a non-profit called Grass Roots Soccer that fights the spread of HIV/AIDS. Today, the organization has helped educate over 300,000 young people in 15 different countries around the world and has some pretty heavy hitters like Bill and Melinda Gates, Nike and the Ford Foundation backing it.

But conquering reality TV and co-founding a global non-profit pale in comparison with Ethan’s most recent challenge – a battle with cancer.  Since last April, Ethan has been publicly battling a rare form of Hodgkin’s Lymphoma.  Fortunately, Ethan had some great news recently. As reported by People Magazine on December 10, Ethan’s most recent PET scan showed that this Survivor is crushing cancer and for the first time since his diagnosis he has no active cancer cells in his body.

Not only did Ethan beat cancer, but by taking his battle public he has helped others get diagnosed including a 25-year-old GiveForward user who raised $1800 on GiveForward for his Hodgkin’s treatments after reading an article about Ethan in People magazine.

I recently had the opportunity to chat with Ethan about his battle with Hodgkin’s Lymphoma and how young adults are falling through the cracks in the fight against cancer.   You can also read the original unedited interview on PlayCity

Ethan Austin: In your battle with Hodgkin’s Disease you’ve managed to keep a positive attitude throughout.  How does fighting cancer compare with some of the other things you’ve done in your life like winning Survivor or starting a global non-profit?

EZ: It doesn’t even compare at all. This is by far the most difficult thing I have ever faced.  I mean this is the closest I’ve ever come to death.  You might look okay on the outside but inside your body, there is a war of the worlds going on.  It’s a challenge.  But I just got some really good news the other day so I’m feeling okay.

EA: You’ve been very public about your fight.  A lot of people with cancer choose to keep the matter private.  Is there anything you want to say to other young people out there battling Hodgkin’s?

EZ: I’ve been fortunate enough to have this platform to speak and I hope to be a megaphone for this generation.  By being so public my goal has really just been to bring awareness to the issue.  Young people in their 20s and 30s are often forgotten in the fight against cancer.  There’s been huge improvements in survival rates for older adults and with pediatric cancers but survivor rates for young adults haven’t improved in 30 years.  Today, a young adult has the same chance of getting and dying of cancer as they did in the 1970s.  Our demographic has fallen through the cracks on every front including clinical, research, financial and pychosocial.

EA: In your opinion, what needs to be done so our generation stops falling through the cracks so to speak?

EZ: We need more money to go to research for treatment.  For those with cancer or those who will diagnosed with it, new treatments can literally be a matter of life and death. But improving survival rates is not just about more money for research.  It’s also about early detection.

Early detection is one of the biggest keys to surviving cancer, but most young adults are diagnosed with Stage IV when it’s often too late.  One of the problems is that our generation thinks we’re invincible.  Many students and young professionals either don’t have access to doctors or choose not to see them. Part of the problem also lies with the health care providers.  A lot of doctors misdiagnose cancer.  They think the patient is too young to have cancer so they don’t diagnose it until its too late.  We need to train health care providers to  consider cancer as a possibility to ensure earlier diagnosis.

There are other issues that we need to work on as well such as lack of access to clinical trials and the lack of age-appropriate support for young adults with cancer.  At treatment, I see older and younger.  Diapers and dentures.  I feel like I’m the only going through this because I never see anyone like myself.  But on the positive side, I think the voice of the young adult with cancer is now being heard.  We each have a role to play in supporting research and it’s urgent that everyone continues to support this effort.
EA: Last Question.  This one is non-cancer relatated:  I’ve heard you appeared on an episode of Discovery Channel’s Pitchmen with the late, great Billy Mays to pitch the EZCrunch Bowl (a bowl that is supposed to keep cereal from getting soggy). Please indulge us. Does this thing really work, or did you just come up with the idea because you wanted to meet the one and only, supremely awesome Billy Mays?

Ha. Yeah it really works.  I had the idea back in college in 1994. I was just trying to come up with something fun that makes people happy.

[editors note:  Ethan was too modest to plug EZ crunch bowl but I have done an independent investigation and early reports indicate that the bowl is going to be awesome to quite awesome.  You can be the first on your block to own this revolutionary cereal-saving device by pre-ordering yours today at EZcrunchbowl.com]

Create a new fundraiser!

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